Business website design
VIBRA · Fitness and Wellness Studio
Project Details
Client:
VIBRA (later VICTAS), a fitness and wellness studio designed specifically for women. A space that goes beyond physical training, integrating physical therapy, massage, and body care services with a unique approach that connects movement, wellness, and community.
Project type:
Corporate web design.
Mindbody integration for class reservations.
Overview of packages and spaces.
Newsletters and lead generation.
Platform: Squarespace.
For this project, we collaborated with Fátima Rojo’s studio, which handled the visual identity design and part of the web design.
Requirement:
A website that reflects its philosophy and clearly communicates its connective methodology, its various rooms designed for specific purposes, and its full range of services (from group classes to physical therapy and body massages).
Project objectives:
A design that conveys sophistication and well-being: creating a premium visual identity using a palette of deep greens, warm beiges, and golden accents, incorporating organic shapes that evoke movement and fluidity.
Communicate a comprehensive vision: make it clear that VIBRA is not just about fitness, but a complete wellness ecosystem that includes movement (Wellness), self-care (Self-Care), and community (Connect).
Streamline the conversion process: integrate a class booking system, service-specific contact forms, and a newsletter sign-up feature to keep the community informed.
Integrate the Mindbody booking engine.
For this project, we built upon our premium Hatha template to create a sophisticated visual system featuring organic shapes that run throughout the navigation, carefully curated photography showcasing both the facilities and the experience of being at VIBRA, and a structure that guides each visitor to the service they need.
-
![]()
Tatiana, CEO of VIBRA Studio · Wellness Center
We had to build the VIBRA website from scratch, and I'm really happy with how it turned out. Mónica is amazing, super organized and always finds a way to get things done.
You have everything so well organized and optimized. Plus, you're always ready to help and find a way to make things happen.
And finally, you're really good at taking ideas and concepts and turning them into something coherent and meaningful.
